Sunroom | Skincare
- Project Type
- Brand Identity & Packaging
- Brand Niche
- Beauty, Skincare
- Brand Style
- Soft / Luminous / Minimal-with-personality / Fresh
- Deliverables
- Brand strategy, brand identity (logo suite, typographic system, colour palette), packaging system for 6 SKUs.
- Design Direction
- A sun-washed serif wordmark paired with a window-pane graphic device that frames product photography like morning light. Cream, apricot, and burgundy give the shelf presence warmth in a category full of clinical white.
Sunroom is a skincare line built around one idea: your skin, in its best light. The brand rejects both clinical minimalism and maximalist noise for something warmer.
The packaging system leans on generous typography and a light-filled colour palette, giving each SKU its own tint while keeping the line unmistakably one family.
The packaging system leans on generous typography and a light-filled colour palette, giving each SKU its own tint while keeping the line unmistakably one family.
